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True Crime simply “wasn’t good enough”

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In surprising news yesterday, Activision revealed that it was closing down its production on the upcoming True Crime sequel known as True Crime: Hong Kong. In development at United Front, Activision felt that the game just wasn’t going to be good enough in order to be a mainstream success and thus, cut all costs with the project by canceling it entirely.

Activision’s Publishing CEO Eric Hirshberg explained that the lack of success in a crowded genre was the number one reason for the cancellation. In fact, according to Hirshberg, Activision never plans on releasing a title they believe to not be potentially successful enough to make a dent in the mainstream market due to quality.

“Even our most optimistic internal projections show that continued investment was not going to lead to a title at, or near, the top of the competitive open world genre,” he said.

“In an industry where only the best games in each category are flourishing, to be blunt, it just wasn’t going to be good enough.”

“The day I arrived at the company I said that I believed the best way to achieve commercial success was to provide gamers with highest possible creative quality,” he added. “The decision to stop production on True Crime is based solely on that belief.”

“These are tough decisions but we believe they are the right decision being made for the right reasons and they reflect our ongoing commitment to delivering the games that gamers want to play.”

To be honest, it’s beyond surprising to watch Activision put the axe to two franchises in one day — Guitar Hero being the other. While True Crime’s preview event didn’t go so well back in June, it’s hard to imagine that the publisher would scrap a project so close to release — but they have. For True Crime fans, this is a great injustice, but for the rest of us, we’ll move on.

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